The
new Spring/Summer 2012 Woman Collection from Maliparmi is called "Weaves": mixtures, matches, weaves are the main themes of the elegant and
refined fashion collection signed by Maliparmi for the new sunny season. It
defines a world which is rich in magical suggestions joining the past and the
present, modern technologies and craftsmanship, suitable for everyday life.
Everything
is blended in amazing clothes and the tradition of craftsmanship, arts and
crafts on the one hand and modern pragmatics, made of "light" technology and a
great desire for simplicity on the other.
Five
lines compose the new Maliparmi collection:
Intre-Spring: Its
leitmotiv is the new stamp "technoties". It has got a revising on computer of
an image of several different ties, weaved each other up to create a new
abstract pattern.
Intre-Summer: It shows a print called "Sassi Ischitani" and
tells a story about sunny beaches during a Mediterranean afternoon: old tiles
smoothed by the sea found at Ischia, has been associated in chromatic families
and they have been photographed. These images have been redefined in a graphic
way and changed in a cotton print. This is the Summer Maliparmi theme.
Intre-Elegance: Formal dresses and accessories for which the trompe
l'oeil (French for deceive the eye), so typical in Maliparmi
fashion, finds a new way of being.
Intre-Sea: Beach bags, bijoux, bathing suits very colored in
special and original mixtures of prints and embroideries.
Scarves
and neighborhood: cotton scarves
and beach robes become tops and clothing: an informal and unique way to
change one of the most classical Maliparmi accessories.
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The
past and the present interweave each other to get a better future, the
intuitive technology simplify the day-to-day blended with the values of the
craftsmanship typical of Maliparmi brand generate a new idea of its collection.
The blend between the tradition and the technology is all along at the bottom
of Maliparmi strategy. Now more than ever the wise balance between past and
present allow to give value to the daily work overall when it has been shared
with a highly motivated and united team.
Laser
cut fabrics and textiles, printing digitally on clothes and fabrics,
patchwork leathers and sartorial seams show the levity and the technology of
the brand. The simplicity is in the use of the white color, of the linear
embroidery, in the clean cuts or in the use of the men's suits over women's
wears. The testing comes back in the under glass concept: a resin coat
or a gum casting that cover the fabric prints making them embroidery elements
and fundamental parts of the bags.
The
theme of "Weaves" (Intrecci in Italian) between past and present gives
life to a collection from which emerges not only the will to test, but also the
enhancement of the manual labor. The simplicity as common denominator and the
weaves always and anyway: in the virtual prints, in the bags and in the shoes
with laser waves, in the embroidered sandals, in the bijoux created by
Maliparmi: this is an important, fascinating artisan sign that we find
everywhere in the Spring/Summer Collection 2012 from Maliparmi, showed in the
web pages of its shop online http://shop.maliparmi.it/.
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